News Article

New York, NY (March 2, 2018) --- Whole Foods Market will once again host the just announced 7th annual Southwest Invasion concert series on March 15-17, 2018 in Austin, TX.  The experiential event, free to the public and open to all ages, drew over 15,000 fans last year to the Whole Foods Market flagship store’s rooftop venue and courtyard for shows by emerging and legacy bands as well as interactive opportunities with goods developed by socially responsible brands.  

New to this year’s event will be the Southwest Invasion Whole Planet Foundation Artist Ambassador, a role Nashville singer songwriter Jenn Bostic may have been born to play. With her compassion and commitment to helping those less fortunate, Jenn was a natural pick for the first-ever Artist Ambassador.

Said Jenn,“I am super-excited to be working with the Southwest Invasion and Whole Planet Foundation as their first Artist Ambassador. Whole Planet’s mission is to alleviate global poverty in communities around the world that supply Whole Foods Market stores with products and I am thrilled to be able to call attention to their important work.”

Jenn will be involved in all aspects of the event from introducing artist performances at the Southwest Invasion, to doing backstage interviews with musicians, to holding live Q&As on her social media channels. In addition, she is giving 50% of the proceeds from downloads of her song “Faint of Heart,” from her forthcoming album REVIVAL, to Whole Planet Foundation throughout the month of March. 

REVIVAL, Bostic’s fourth Album, is produced by six-time Grammy award winner Paul Salveson and was recorded at the House of Blues in Nashville. A pledge music campaign was recently launched to support the release www.pledgemusic.com/jennbostic and she is currently going back and forth between the States and the United Kingdom for a series of shows.  Jenn kicked off her tour on February 21st in Maidstone and will be ending with a concert in Manchester on May 2nd. In between she will be performing in London (twice), Belfast, Glasgow, Birmingham, Newcastle, Southampton and Kent.

Whole Planet Foundation is a private, nonprofit organization established by Whole Foods Market and dedicated Alleviating global poverty through microcredit. You can learn more about this wonderful organization by visiting http://wholeplanetfoundation.org.

About Whole Foods Market® 

For 39 years, Whole Foods Market has been the world’s leading natural and organic foods retailer. As the first national certified organic grocer, Whole Foods Market has over 470 stores in the United States, Canada and United Kingdom. Whole Foods Market has been ranked one of the “100 Best Companies to Work For” in America by FORTUNE magazine for 20 consecutive years. To learn more about Whole Foods Market, please visit media.wfm.com.

About Quantum Collective 

The Quantum Collective is an innovative marketing group that works to expand awareness by building complementary communities to support artists, musicians, celebrities and consumer brands through original programs, live entertainment and experiential events. Quantum Collective will present its 7th annual Southwest Invasion live music event in Austin, TX. Hosted by Whole Foods Market and benefitting the Whole Planet Foundation, the Southwest Invasion village, which takes over the rooftop of the Whole Foods store in downtown Austin, pairs socially responsible products with performances by emerging and legacy musicians. Artists and products selected for previous Southwest Invasion events have gone on to global success within months of the event, including products such as Health-Ade Kombucha and Califia Farms, and artists Imagine Dragons, The Lumineers, Capital Cities, Pentatonix and more.